Unlocking the Value Navigating the Diverse Revenue

Carlos Castaneda
8 min read
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Unlocking the Value Navigating the Diverse Revenue
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The whisper of blockchain has long since grown into a resounding roar, shaking the foundations of traditional industries and heralding a new era of decentralized innovation. Beyond the headline-grabbing volatility of cryptocurrencies, a complex ecosystem of revenue models is rapidly evolving, demonstrating the profound economic potential of this transformative technology. Understanding these models is key to navigating the burgeoning Web3 landscape, whether you're a seasoned investor, a curious entrepreneur, or simply an observer of the digital revolution.

At its core, blockchain's appeal lies in its ability to create trust and transparency without intermediaries. This fundamental shift unlocks a myriad of opportunities for monetization, often by disintermediating existing value chains or creating entirely new ones. The earliest and perhaps most widely recognized revenue model is intrinsically tied to cryptocurrency issuance and trading. Initial Coin Offerings (ICOs), Security Token Offerings (STOs), and Initial Exchange Offerings (IEOs) allowed projects to raise capital by selling their native tokens. While the regulatory landscape has evolved, these token sales remain a crucial fundraising mechanism for new blockchain ventures. Subsequently, the trading of these tokens on cryptocurrency exchanges generates revenue through transaction fees, often a significant portion of a platform's income. The more active and liquid the market, the greater the fee-generating potential.

Beyond the direct issuance of tokens, the concept of transaction fees permeates many blockchain applications. In public blockchains like Ethereum, users pay "gas fees" to execute transactions or smart contract interactions. These fees compensate network validators or miners for their computational power and secure the network. For developers building decentralized applications (dApps), these fees can become a direct revenue stream. For instance, a decentralized exchange (DEX) might take a small percentage of each trade as a fee, while a blockchain-based game could charge fees for in-game transactions or special abilities. This model fosters a self-sustaining ecosystem where users pay for services rendered by the network, and those providing the infrastructure are rewarded.

The advent of smart contracts has further broadened the scope of blockchain revenue. These self-executing contracts with the terms of the agreement directly written into code enable automated transactions and agreements. For businesses, smart contracts can streamline processes, reduce overhead, and create new service offerings. Companies can leverage smart contracts to automate royalty payments, facilitate escrow services, or manage supply chain logistics more efficiently. The revenue here can be generated by charging a fee for the use of these smart contract-based services, often on a per-transaction or subscription basis. Imagine a platform that uses smart contracts to automate the distribution of royalties to artists based on the usage of their music on a decentralized streaming service – the platform owner would likely take a small cut of each distribution.

Tokenization of assets represents another powerful revenue generation frontier. Blockchain allows for the creation of digital representations of real-world assets, from real estate and fine art to intellectual property and even fractional ownership of companies. This process not only democratizes access to investments but also creates new markets and revenue opportunities. For platforms facilitating tokenization, revenue can be derived from the fees associated with minting tokens, managing asset marketplaces, and facilitating secondary trading. Furthermore, the underlying asset owners can potentially generate revenue through the sale of these tokens or by charging fees for access to the tokenized asset. Consider a luxury car manufacturer tokenizing its limited-edition vehicles; they could generate immediate revenue from token sales and potentially earn ongoing fees from services related to the tokenized ownership.

Decentralized Finance (DeFi) has exploded onto the scene, offering a permissionless and transparent alternative to traditional financial services. Within DeFi, various revenue models have emerged. Lending and borrowing protocols generate revenue through interest rate differentials – the difference between the interest earned on loans provided and the interest paid on deposits. Users seeking to earn passive income deposit their assets into liquidity pools, earning interest, while others borrow assets, paying interest. The protocol itself typically takes a small percentage of these interest payments. Yield farming and liquidity mining also contribute, where users are incentivized with tokens for providing liquidity to decentralized exchanges or lending protocols. While the initial incentive might be token distribution, these activities foster liquidity, which in turn generates trading fees and interest income for the underlying protocols.

The rise of Non-Fungible Tokens (NFTs) has introduced a revolutionary way to monetize digital content and unique assets. NFTs, representing ownership of a specific digital or physical item, have opened up lucrative avenues for creators, artists, collectors, and platforms. Revenue streams here are diverse: primary sales of NFTs by creators generate direct income. Secondary market royalties, often embedded directly into the NFT's smart contract, ensure that creators earn a percentage of every subsequent resale. Marketplaces that facilitate NFT trading earn transaction fees on both primary and secondary sales. Furthermore, platforms can generate revenue through minting fees, listing fees, or by offering premium services like curated galleries or verification processes. The ability to prove unique ownership and scarcity digitally has unlocked unprecedented value for digital art, collectibles, gaming assets, and even virtual real estate.

Blockchain technology also extends its influence into the enterprise space, offering solutions for supply chain management, data security, and identity verification. Enterprise blockchain solutions often operate on a Software-as-a-Service (SaaS) model. Companies pay subscription fees for access to the blockchain platform, its network, and the associated services. This can include data storage, transaction processing, and the implementation of custom smart contracts. Revenue is generated through tiered subscription plans, usage-based fees for specific services, or one-time implementation and customization charges. For example, a logistics company might use a blockchain platform to track goods from origin to destination, paying a per-shipment fee or a monthly subscription for the service.

Another innovative model is Blockchain-as-a-Service (BaaS). This allows businesses to leverage blockchain technology without the need for extensive in-house expertise or infrastructure. BaaS providers offer managed blockchain networks, development tools, and pre-built solutions, enabling clients to focus on their core business while benefiting from blockchain's advantages. Revenue is typically generated through recurring subscription fees, consulting services, and transaction-based charges. This model democratizes access to blockchain for a wider range of businesses, accelerating adoption and creating new revenue streams for the BaaS providers. The ease of deployment and scalability offered by BaaS platforms makes them attractive for enterprises looking to experiment with or integrate blockchain into their operations. The ongoing support and maintenance provided also contribute to a stable, recurring revenue base.

The concept of data monetization on the blockchain is also gaining traction. Users can choose to securely share their data with businesses in exchange for compensation, typically in the form of tokens. This empowers individuals with greater control over their personal information while creating valuable datasets for companies, all facilitated by the transparent and secure nature of blockchain. Revenue for the platform facilitating this data exchange would come from fees charged to businesses accessing these anonymized and permissioned datasets. This symbiotic relationship, driven by user consent and blockchain's security, offers a privacy-preserving approach to data utilization.

Finally, the very infrastructure that supports the blockchain ecosystem generates revenue. Staking rewards in proof-of-stake (PoS) blockchains are a prime example. Validators who stake their cryptocurrency to secure the network earn newly minted tokens and transaction fees as rewards. This incentivizes participation and contributes to the decentralization and security of the blockchain. Node operators who provide the computational power and storage for decentralized networks also earn rewards, often in the form of the network's native token. The more robust and decentralized the network, the greater the opportunities for those contributing to its operation. These models ensure the continuous functioning and growth of the blockchain ecosystem, creating value for both the operators and the network users. The diversity of these models underscores the adaptable and pervasive nature of blockchain technology, offering novel ways to create, distribute, and capture value in the digital age.

The evolution of blockchain technology has been nothing short of a paradigm shift, and its impact on how we conceive of and generate revenue is profound. We’ve touched upon the foundational models, but the innovation continues to bloom, creating an ever-expanding garden of economic possibilities. Let's delve deeper into some of the more nuanced and forward-thinking blockchain revenue models that are shaping the future.

One of the most exciting developments is the rise of Decentralized Autonomous Organizations (DAOs) and their associated revenue models. DAOs are governed by code and community consensus, operating without central leadership. Revenue generation within DAOs can take many forms, often directly aligned with their stated purpose. A DAO focused on funding early-stage blockchain projects might generate revenue through the appreciation of its investments in those projects, or by taking a small percentage of the successful exits. A DAO dedicated to developing open-source software could receive grants, donations, or charge for premium support services for their codebase. Members often participate by holding governance tokens, which can appreciate in value as the DAO's treasury grows and its initiatives succeed. This model democratizes ownership and profit-sharing, aligning incentives among a decentralized community.

The concept of play-to-earn (P2E) in blockchain gaming has revolutionized the gaming industry, creating active economies where players can earn real value. In these games, players can earn cryptocurrency or NFTs through gameplay, achievements, or by contributing to the game's ecosystem. Revenue for the game developers and platform operators often comes from the sale of in-game assets (which can be NFTs themselves), transaction fees on the game's marketplace, or by taking a cut of player-to-player trades. The ability for players to truly own their in-game assets and the potential to earn a livelihood from gaming has created a powerful new economic paradigm, driving engagement and fostering vibrant virtual economies. This model shifts the player from a passive consumer to an active participant and stakeholder.

Decentralized Social Networks (DeSo) are another area exploring innovative revenue models. Unlike traditional social media platforms that rely heavily on targeted advertising, DeSo aims to give users more control over their data and how it's monetized. Revenue in DeSo can be generated through various mechanisms, such as users earning tokens for creating popular content, tipping creators directly, or through decentralized advertising models where users opt-in to view ads and are rewarded for their attention. Some DeSo platforms might also take a small percentage of creator earnings or transaction fees within their ecosystem, ensuring that the platform itself remains sustainable while prioritizing user empowerment and creator compensation.

The development of Layer 2 scaling solutions for blockchains like Ethereum also introduces unique revenue opportunities. These solutions, such as Optimistic Rollups and Zero-Knowledge Rollups, process transactions off the main chain, significantly reducing gas fees and increasing transaction throughput. The companies or DAOs behind these Layer 2 solutions often generate revenue by charging a fee for batching transactions and posting them back to the main chain. While these fees are significantly lower than Layer 1 fees, the sheer volume of transactions processed can lead to substantial revenue. Furthermore, they can offer specialized services like custom transaction processing or data availability solutions, creating additional revenue streams.

Decentralized Identity (DID) solutions built on blockchain offer a privacy-preserving and user-centric approach to managing digital identities. While direct revenue models for DIDs themselves can be challenging, the infrastructure and services supporting them are ripe for monetization. Companies developing DID solutions can charge for the development and implementation of these systems for enterprises, for identity verification services, or for providing secure data vaults where users can store and selectively share their verified credentials. Revenue could also come from platforms that integrate with DIDs, paying for the ability to seamlessly and securely onboard users.

In the realm of Enterprise Blockchain Networks, beyond the BaaS model, companies are exploring consortium-based revenue sharing. In these networks, multiple organizations collaborate to build and maintain a shared blockchain infrastructure. Revenue can be generated by pooling resources for development and maintenance, with shared costs and benefits. Transaction fees within the consortium can be structured to benefit all participants, or specific services built on the blockchain, such as supply chain tracking or cross-border payments, can generate fees that are distributed according to pre-defined agreements. This fosters collaboration and mutual benefit, creating efficient and trustworthy business ecosystems.

Decentralized Storage Networks like Filecoin and Arweave present a compelling alternative to centralized cloud storage providers. Users pay to store their data on these decentralized networks, and individuals or entities with spare storage capacity earn cryptocurrency by offering that space. Revenue for the network operators typically comes from transaction fees associated with data storage and retrieval. The intrinsic value here lies in providing a more resilient, censorship-resistant, and often more cost-effective solution for data storage, appealing to a wide range of users from individuals to large enterprises concerned about data sovereignty and security.

The concept of data marketplaces powered by blockchain allows individuals and organizations to monetize their data in a secure and transparent manner. Users can grant permission for their data to be accessed by researchers or businesses, receiving compensation in cryptocurrency for doing so. The platform facilitating these marketplaces would generate revenue through transaction fees or by charging businesses a premium for accessing verified and ethically sourced datasets. This creates a win-win scenario where data owners are rewarded for their contributions, and data consumers gain access to valuable information under controlled conditions.

Furthermore, the increasing focus on sustainability and ESG (Environmental, Social, and Governance) initiatives is opening new avenues for blockchain revenue. Projects focused on carbon offsetting, renewable energy tracking, or ethical sourcing can generate revenue through the issuance and sale of specialized tokens that represent verifiable environmental credits or social impact metrics. Companies can purchase these tokens to meet regulatory requirements or to demonstrate their commitment to sustainability. The blockchain provides the immutable and transparent ledger needed to track and verify these initiatives, building trust and enabling new markets for sustainable assets.

Finally, the emergence of Web3 infrastructure providers is creating a new category of revenue generation. These companies are building the foundational layers that enable the decentralized web, from decentralized domain name systems (like ENS) to decentralized identity solutions and developer tools. Their revenue models often involve fees for domain registration, premium services, or by taking a small percentage of transactions facilitated by their infrastructure. As the Web3 ecosystem expands, the demand for robust, secure, and user-friendly infrastructure will continue to grow, creating sustained revenue opportunities for these essential service providers.

The landscape of blockchain revenue models is dynamic and constantly evolving. From direct token sales and transaction fees to sophisticated models involving DAOs, play-to-earn economies, and decentralized identity, the opportunities for value creation and capture are immense. As the technology matures and adoption grows, we can expect even more innovative and impactful revenue streams to emerge, solidifying blockchain's role as a cornerstone of the digital economy. The key takeaway is that blockchain isn't just about currency; it's about empowering new forms of ownership, participation, and value exchange that were previously unimaginable, opening up a universe of financial possibilities.

The digital landscape is undergoing a seismic shift, and at its epicenter lies blockchain technology. Once a niche concept discussed primarily in tech circles, blockchain has exploded into the mainstream, weaving its way into everything from finance and art to gaming and supply chain management. This revolution isn't just changing how businesses operate; it's opening up a universe of exciting new opportunities for individuals to earn, create, and innovate. If you've been feeling the pull of the digital frontier, wondering how to harness this transformative force for your own financial gain, you're in the right place. This article is your comprehensive guide to exploring lucrative blockchain side hustle ideas, turning your curiosity and spare time into a tangible digital fortune.

We're not just talking about day trading cryptocurrencies, though that's certainly a part of the ecosystem. We're delving deeper, exploring the fundamental principles of blockchain – decentralization, transparency, and immutability – and how they translate into practical, accessible income-generating ventures. The beauty of these side hustles is their flexibility. Many can be pursued from the comfort of your home, on your own schedule, making them perfect for supplementing your existing income, building a nest egg, or even transitioning into a full-time digital career.

One of the most talked-about areas within blockchain is the realm of Non-Fungible Tokens (NFTs). NFTs have democratized digital ownership, allowing creators to mint unique digital assets that can be bought, sold, and traded on various marketplaces. For the artistically inclined, this is a golden ticket. If you're a digital artist, musician, writer, or even a photographer, you can tokenize your work and sell it directly to a global audience. Think of it as your personal digital gallery or record label, with no intermediaries taking a hefty cut. The process involves understanding how to mint an NFT on a chosen blockchain (like Ethereum, Solana, or Polygon), setting up a digital wallet, and listing your creation on platforms like OpenSea, Rarible, or Foundation. While the initial barrier to entry might seem daunting, many resources and tutorials are available to guide you through the technicalities. The key is to create something unique and compelling that resonates with collectors. It could be a piece of digital art, a short animated loop, a piece of music, a collectible digital trading card, or even a tweet! The value is determined by scarcity, artistic merit, and community interest.

Beyond creating your own NFTs, you can also become a facilitator in the NFT ecosystem. This could involve offering NFT creation services to other artists or businesses who lack the technical know-how. Imagine being an "NFT consultant," guiding clients through the minting process, helping them strategize their launches, and advising them on marketing their digital assets. This requires a solid understanding of the NFT market, different blockchain platforms, and effective promotion strategies. Another avenue is NFT curation. As the NFT space becomes flooded with content, discerning collectors often seek curated collections or portfolios. You could build a reputation as a curator, highlighting promising artists or specific themes within the NFT art world. This might involve creating themed galleries on your own website or social media, building a following, and potentially partnering with marketplaces.

Decentralized Finance (DeFi) is another pillar of the blockchain revolution, offering alternatives to traditional financial systems. DeFi aims to provide open, permissionless, and transparent financial services without intermediaries like banks. For those with a knack for finance or an interest in earning passive income, DeFi presents a wealth of opportunities. One of the most popular DeFi side hustles is yield farming or liquidity providing. In simple terms, you can deposit your cryptocurrency holdings into decentralized exchanges or lending protocols to earn rewards in the form of new tokens or transaction fees. Platforms like Uniswap, SushiSwap, or Aave allow you to contribute liquidity to trading pairs or lend out your assets. The returns can be significantly higher than traditional savings accounts, but they also come with increased risk, including impermanent loss and smart contract vulnerabilities. Thorough research and understanding of the risks involved are paramount before diving in.

Staking is another accessible DeFi side hustle. Many proof-of-stake (PoS) cryptocurrencies reward users who "stake" their tokens to help secure the network. By locking up your coins, you contribute to the network's validation process and earn staking rewards. This is often a more passive form of income compared to yield farming, requiring less active management. You can stake directly through a cryptocurrency's native wallet, through exchanges that offer staking services (like Binance or Coinbase), or through dedicated staking pools. The key here is to choose reputable projects with strong fundamentals and understand the lock-up periods and reward structures.

For those with a more technical inclination, developing decentralized applications (dApps) or smart contracts can be a highly rewarding side hustle. Smart contracts are self-executing contracts with the terms of the agreement directly written into code. They automate processes and eliminate the need for intermediaries, forming the backbone of DeFi and NFTs. If you have programming skills (particularly in languages like Solidity for Ethereum), you can offer your services as a freelance smart contract developer. Businesses and individuals are constantly seeking developers to build custom dApps for various use cases, from decentralized exchanges and lending platforms to gaming applications and supply chain solutions. Platforms like Upwork, Fiverr, or even specialized Web3 job boards are excellent places to find these opportunities. You could also develop your own small dApp or smart contract for a specific niche, potentially generating revenue through transaction fees or tokenomics.

The gaming industry is also being revolutionized by blockchain. Play-to-earn (P2E) games allow players to earn cryptocurrency or NFTs by playing the game. While some P2E games require a significant initial investment to get started, others are more accessible. You could become a professional player in a popular P2E game, earning income through in-game achievements, item sales, or by participating in tournaments. Alternatively, you could become a P2E "scholar" or manager. In some games, established players or guilds lend out in-game assets (like characters or land) to new players in exchange for a share of their earnings. If you have capital to invest in valuable P2E assets, you can act as a "guild master," recruiting scholars and managing a team, thereby earning a passive income from their gameplay. This requires understanding the economics of specific P2E games and building a reliable network of players.

Finally, for those who enjoy sharing knowledge, becoming a blockchain educator or content creator is a fantastic side hustle. The demand for clear, accessible information about blockchain, cryptocurrencies, NFTs, and DeFi is immense. You could start a blog, a YouTube channel, a podcast, or a social media account dedicated to explaining these complex topics in a digestible way. Monetization can come from advertising, affiliate marketing (promoting crypto exchanges or NFT platforms), sponsored content, selling online courses, or offering paid consultations. Building a strong community and establishing yourself as a trusted voice in the space are key to success. This path requires a passion for learning and teaching, excellent communication skills, and the ability to stay updated with the rapidly evolving blockchain landscape.

Continuing our exploration into the dynamic world of blockchain side hustles, we've touched upon NFTs, DeFi, P2E gaming, and content creation. Now, let's delve deeper into some more nuanced, yet equally promising, avenues that leverage the power of distributed ledger technology. The beauty of blockchain is its versatility; it's not just about speculative assets. It's about building trust, enhancing transparency, and empowering individuals and communities. These next ideas tap into those core principles, offering creative and potentially lucrative ways to engage with the digital revolution.

Consider the growing need for secure and transparent data management. Blockchain's inherent immutability makes it an ideal technology for tracking and verifying data. This opens up opportunities in areas like supply chain management and credential verification. If you have experience or an interest in logistics or data integrity, you could explore becoming a blockchain consultant for businesses looking to implement these solutions. This might involve identifying specific use cases where blockchain can add value, recommending suitable blockchain platforms (public, private, or consortium), and helping with the integration process. For instance, a company might want to track the provenance of luxury goods or ensure the authenticity of pharmaceutical products. Your role could be to bridge the gap between their existing systems and the blockchain technology that can provide unparalleled transparency. This is a more consultative role, often requiring a blend of technical understanding and business acumen.

Another area gaining traction is the development of decentralized identity solutions. In the current digital age, managing our online identities can be fragmented and insecure. Blockchain offers the potential for self-sovereign identity, where individuals have greater control over their personal data. While building these solutions from scratch might be a full-time endeavor, you could contribute to existing decentralized identity projects as a developer, tester, or community manager. Alternatively, you could offer services to individuals or small businesses on how to adopt and manage their decentralized identities once these solutions mature. This is a forward-looking field, and those who understand its potential early on will be well-positioned.

For those with a keen eye for detail and a passion for community building, becoming a moderator or administrator for blockchain projects is a viable side hustle. Many blockchain protocols, dApps, and NFT projects rely on vibrant online communities for support, feedback, and growth. These communities often gather on platforms like Discord, Telegram, or Reddit. Project founders need dedicated individuals to manage these spaces, answer user queries, foster positive engagement, enforce community guidelines, and relay feedback to the development team. This role requires strong communication skills, patience, and a good understanding of the specific project you're involved with. You can often find these opportunities advertised within project whitepapers, on their official websites, or in their community channels.

If you’re someone who enjoys problem-solving and has a good understanding of how things work, bug bounty hunting on blockchain platforms can be incredibly rewarding. Many blockchain projects offer financial rewards to individuals who can identify and report security vulnerabilities in their code or smart contracts. This is a high-stakes, high-reward activity that requires significant technical expertise in cybersecurity and blockchain development. Platforms like HackerOne or Bugcrowd often list such bounties, and specialized blockchain security firms also run their own programs. It’s not for the faint of heart, but for those with the skills, it's a direct way to contribute to the security of the ecosystem while earning significant sums.

The concept of "tokenization" extends beyond just art. Real-world assets, from real estate and fine art to intellectual property and even commodities, can be tokenized on a blockchain. This allows for fractional ownership and easier trading of assets that were previously illiquid. If you have expertise in a particular asset class, you could explore opportunities in tokenizing those assets. This might involve partnering with a tokenization platform, helping to structure the token offering, or advising potential investors. For example, if you're knowledgeable about real estate, you could help a developer tokenize a property, allowing multiple investors to own a share of it through tokens. This area is still developing, but the potential for innovative side hustles is substantial, particularly for those with specialized domain knowledge.

Web3, the next iteration of the internet built on blockchain, is all about decentralization and user ownership. This shift is creating new paradigms for content creation and distribution. Beyond NFTs and P2E games, consider the rise of decentralized social media platforms. These platforms aim to give users more control over their data and content, often rewarding them with tokens for their participation. As a user, you can earn by creating content, engaging with others, and even by curating information, depending on the platform's specific tokenomics. Some platforms are also looking for community builders and content moderators, similar to traditional blockchain projects.

The metaverse, a persistent, interconnected set of virtual spaces where users can interact, is another frontier powered by blockchain. Within the metaverse, opportunities abound for creators and entrepreneurs. You could design and sell virtual assets like clothing, accessories, or buildings for avatars and virtual environments. Virtual real estate is also a significant market, with people buying, selling, and developing land within various metaverse platforms. You could purchase virtual land, build experiences on it, and then rent it out or charge for access. The skills required here range from 3D modeling and game development to community management and marketing within virtual worlds.

For those who are adept at researching and analyzing blockchain projects, becoming a freelance crypto analyst or researcher is a valuable service. Many investors, both individual and institutional, are overwhelmed by the sheer volume of projects and require expert insights. You could offer your services to analyze whitepapers, tokenomics, team backgrounds, and market potential, providing objective reports and recommendations. This requires a deep understanding of blockchain technology, economics, and market trends, as well as excellent analytical and writing skills. You could market your services through professional networking platforms or by building a reputation through insightful content shared online.

Finally, let's not forget the foundational elements of the blockchain ecosystem. As more people enter this space, there's a growing demand for user-friendly tools and services that simplify interactions with blockchain technology. If you have skills in user experience (UX) design or front-end development, you could contribute to creating more intuitive interfaces for wallets, dApps, or blockchain explorers. You could also offer services to help individuals or businesses set up and manage their cryptocurrency wallets securely or assist them in navigating the complexities of interacting with decentralized applications. This is about making blockchain more accessible to the masses, a crucial step for its widespread adoption.

The blockchain space is a rapidly evolving frontier, brimming with potential for those willing to explore and adapt. Whether your talents lie in creativity, technical development, community building, or strategic analysis, there's a blockchain side hustle waiting to be discovered. The key is to remain curious, commit to continuous learning, and approach these opportunities with a strategic mindset. By understanding the core principles of blockchain and identifying your unique strengths, you can effectively unlock your digital fortune and build a future that’s both financially rewarding and technologically exciting. The revolution is here, and it’s time to claim your piece.

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